Marketing
Marketing tested, not theorized.
There is a lot to unpack here: SEO, paid media, content, CRO, analytics, copywriting… Because marketing covers a lot in a digital project.
En portada
Últimos artículos de Marketing
Testing methodology for CRO
If you already know the CRO techniques and tools to use, all that remains is to learn the…
CRO techniques to improve conversion
You know some of them. Others, probably not. But what I explain here gives you the foundation to…
Universal CRO principles
The principles you should know if you want to turn visits into leads or customers. And have the…
Cognitive biases and persuasion in CRO and copywriting
Daniel Kahneman won a Nobel Prize for discovering and proving them. That’s how important they are. Here are…
CRO: improve your conversion rate
A mega guide to everything you need to know about CRO: understand conversion rates, user types and practical…
Omnichannel in business
A lot has been said about omnichannel and its advantages, but do you know how to tell it…
Want only what is worth your time?
Every week, entertainment, technology and business filtered by Yago. No algorithms, no spam, no wasted time.
SIGN ME UP FOR FREE