Well, it took some doing, but after several months of work, we have finally launched our eCommerce: it is yopongoelhielo.com, the online shop for drinks and spirits.
On this website you can find all kinds of drinks and spirits, water, soft drinks and energy drinks. Although our prices are quite good, we are especially competitive in the premium segment, because we believe there is a market gap other competitors have not covered, partly due to the general public’s lack of knowledge about these products.
We want to promote and develop this kind of consumption because we believe it is truly worth discovering and enjoying products of higher-than-usual quality and we trust in the engagement potential of these products.
Now that we are live, we will start with the different promotional campaigns. I will share their results here, adding value for readers interested in marketing.
As for the website design itself, I go into a little more detail in this article. And now I ask you: what do you think? What would you change? All kinds of improvements / suggestions are welcome.
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